Microsoft Corp. today raised the style stakes with the unveiling of a revolutionary crescent-moon-shaped mouse designed to be just as fashionable as it is functional — the Arc Mouse. With its unique foldable design, Arc reduces by almost half for portability when it is snapped shut, but provides complete comfort when opened to its full size.
Microsoft today also introduced the Wireless Mobile Mouse 3000, a notebook mouse with stunning color offerings at an affordable price, based on the design of the No. 1 best-selling notebook mouse in the U.S.1
Fashion Meets PC — What to Wear
The Arc Mouse allows consumers to flaunt their personal style with its sleek, thin crescent shape and two color options — black and red. It is truly an accessory, adding to the fashion PC trend that is taking the technology industry by storm. In a June 2007 report, “The Age of Style in Consumer PCs,” Forrester Research Inc. predicted that between now and 2012 will be the “age of style” with consumer choice and personalization becoming an important factor in a purchase decision. With a high demand for style, consumers value look and feel more than any other product features.2
“Style isn’t just about the clothes you put on your back,” said Clinton Kelly, fashion expert and host of TLC’s hit show “What Not to Wear.” “You have the option to express your personal sense of style in practically every aspect of your life, from home décor to your tech accessories. The Arc Mouse definitely tells the world you’re ahead of the curve, so to speak, and that you want to be surrounded by beautiful things all the time.”
Source- Microsoft Press Release